Senior Marketing Help—Without Adding Headcount

Get a small, senior team to run the weekly rhythm: content, campaigns, conversion fixes, and analytics that tie to revenue.

Who this is for

Owner-operators and local teams who want steady growth without hiring in-house: you need to get found online, convert clicks to customers, save time, and grow your audience—with a simple plan, clear reporting, and consistent execution.

Outcomes

  1. A consistent operating cadence that ships.

  2. Clear weekly priorities and visible results.

  3. No more vendor juggling—one accountable owner.

What’s included (sample)

  1. Monthly plan + weekly working sessions.

  2. Content & SEO, offers & landing pages, light ads ops.

  3. CRO/UX fixes and reporting you can trust.

Essentials

Foundations + Monthly Cadence

Keep your marketing moving every month so you stay visible and turn more clicks into customers.

Includes monthly

Strategy:
Campaign calendar, 30-min planning + 45-min reporting review

Get found:
Google Business Profile (4 posts/mo) + listing upkeep; on-page SEO refresh for 1–2 pages

Convert:
1 Conversion Rate Optimization quick win (headline/CTA/form)

Grow:
Social (8 posts on 1 platform) + Email (1 newsletter/promo)

Save time:
GA4/GBP events verified; simple KPI dashboard

Best for:
Solo shops and single-location businesses starting a reliable cadence.

Growth

Add Paid Boosts + Content Volume

Expand reach, capture more demand, and increase conversion velocity.

Includes monthly

Strategy:
Offer testing plan; 45-min planning + 45-min reporting

Get found:
GBP (4–6 posts, Q&A seeding, photos), on-page SEO (2–3 pages), citation upkeep, 1 local SEO content piece

Convert:
2 CRO improvements (landing or template), simple A/B where feasible

Grow:
Social (12–16 posts on up to 2 platforms); Email (2 sends, basic list-growth tactic)

Paid boosts (optional within scope):
Light management of boosted posts or brand/“near me” search; creative + copy for 1–2 tests

Save time:
Review request engine tuned; KPI dashboard with goals

Best for:
Busy SMBs wanting noticeable lift and light paid support.

Pro

eCommerce, Automations + Multi-location Support

Run campaigns across channels, scale repeatable revenue, and manage complexity.

Includes monthly

Strategy:
Quarterly growth themes; 60-min strategy + 60-min reporting

Get found:
Per-location GBP management; technical/on-page SEO + schema; link outreach (4–6 pitches/mo); 2–4 SEO content pieces

Convert:
Continuous CRO testing (A/B), offer sequencing, checkout/booking fixes; 1–2 campaign landing pages

Grow:
Social (16–24 posts on up to 3 platforms); Email/CRM (4 sends + welcome/abandon/win-back flows); loyalty/referrals optimization

E-comm & paid:
Merchandising cadence; always-on search/social ads with weekly checks

Save time:
Advanced analytics (KPI tree, attribution), quarterly teardown + next-90-day plan

Best for:
Stores, clinics, and multi-location brands needing a part-time team.

  • Goals

    Baseline metrics

    Calendar draft

  • GBP + top-page refresh

    Dashboard v1

  • Content/email start

    CRO pass/approval

    Tracking validation

  • Monthly reporting rhythm set

    Next 90-day priorities

How it works

Onboarding (Weeks 1-4, all tiers)

Ongoing Monthly Rhythm

  • Offers

    Content

    Creative

  • Content

    Social

    GBP

    CRO Win #1

  • Email send

    Paid boost/test

  • CRO win #2

    Dashboard Review

    Next month plan/90-day Plan

Typical Lift

Essentials ~16-24 hrs/mo

Growth ~30-45 hrs/mo

Pro ~55-80 hrs/mo

Common Add-ons

New site builds

Advanced GA4/Looker dashboards

Integrations -HubSpot, Mailchimp, CRM, bookings, reviews widgets, etc.

UGC/creator collaborations

Multi-location expansion packs

Full PPC programs

Not Included

Heavy development of full redesigns (scoped separately)

Complex custom application/integration builds

Regulated-industry compliance sign-offs

FAQs

  • A sequenced plan across website updates, SEO, content, email/lifecycle, analytics, and reporting—aligned to your goals and capacity.

  • We run a weekly cadence: priorities → shipped work → outcomes, with a living plan and KPI report.

  • We recommend at least 90 days to set baselines and measure impact.

  • Local visibility and engagement improvements usually appear within 4–8 weeks; conversion gains build as we compound content, CRO, and reviews over 60–90 days.

    If you just finished our Website Growth Audit + 90-Day Plan, we can fast-track setup and focus month one on execution

  • Not unless needed. We prioritize quick wins on your current site; if a rebuild makes sense, we’ll scope it later.

  • Yes—Squarespace, WordPress, Shopify, Mailchimp, HubSpot, Google Business Profile, Meta, Google Ads, and more.

  • Timely access to accounts, quick approvals, and clarity on offers/promos. Expect 30–60 minutes/week for reviews.

    The first few weeks will be the most intensive use of your time.

  • Growth and Pro plans include light paid management; media spend is billed directly to you from the ad platform. We’ll recommend starter budgets and scale on results.

  • Yes—Bend & Central Oregon in-person available (or Zoom). On-site content creation days are an add-on.

  • Included in Pro; we can add locations to Essentials/Growth via expansion packs.

  • Yes—Pro covers merchandising cadence, email flows, and paid search/social.

  • Great—see Services → For Scaling B2B SaaS for fractional CMO and enterprise programs.

Case Studies

Results matter

+318%

5x

+130%

Ready to make your marketing run itself?